Wholesale of vegetables and fruits as a business. Fruit and vegetable store: business plan. Solving organizational issues

Food products are one of the most popular goods in retail trade, which is why many entrepreneurs are interested in starting a business in this direction. On our website in the business ideas section you will find a guide to opening many different specialized stores with different types of products. In this article we will talk about how to organize retail trade in fruits and vegetables and try to assess whether it is profitable to do this or not.

Business nuances and trading format

Let's now talk about the pros and cons of this business.

Pros:

high profitability;
constant demand;
small investments in business;
availability of seasonal vegetables and fruits for sale, that is, even in winter there will be no downtime.

Of the minuses:

perishable products;
high level of competition;
Working in winter is not very comfortable.

As you can see, we have highlighted the main advantages and disadvantages of a business selling fruits and vegetables, and whether the pros cover the cons is up to you to decide.

Now let's talk about the formats for running this business and describe the main ones.

Business selling fruits and vegetables from a car. For such activities you will need to obtain a fruit trading permit. The disadvantages include the need to purchase freight transport and the inconvenience of working in the winter season. Typically, seasonal fruits or vegetables are sold in this format, for example, watermelons, strawberries, potatoes, cabbage, etc. There is no point in renting a full-fledged retail space for seasonal goods, so entrepreneurs trade from their cars.
Trading fruits and vegetables at the market in a kiosk or tent. Also one of the most popular sales methods. The market is a place where customers for your product gather. If you serve your customers well and at the same time constantly monitor the quality and availability of products, you will have regular customers who will generate the main income from your business. The only problem can be that it is difficult to find a good trading place on the market and the second disadvantage is the huge competition concentrated in one place.
Street fruit trade. Typically this is a tent with several racks. One of the features of this format is that you will either need to have your own transport to transport the entire range of goods, or rent a small warehouse to store them. How you will solve this issue needs to be decided right away. Also, when selling fruits and vegetables on the street, you need to obtain permission from the city administration to sell these goods in the place where you want to set up a tent.
Fruit trade in the pavilion. In this business format, the entrepreneur rents a counter on which he places all the products. This is also a very attractive type of business, but the problem with a warehouse is partially solved there, since such places are usually given out to those who rent a retail outlet there.
A full-fledged store. Including renting premises, signage, retail equipment and more. It’s worth considering that this is the most expensive start in the fruit business, so it’s better to test the niche using the formats suggested above, it will be easier for you to attract buyers.

Why do we recommend the market trading format? Because when renting a store, you will need to spend money on advertising, and your competitors will be large retail chains that you cannot compete with either on price or choice.

Fruit trading rules

As in any product business, you must obtain all necessary work permits. Let's look at what documents are needed for trading fruits and vegetables.

— firstly, you need to register as an individual entrepreneur;

- secondly, select the necessary OKVED documents for work. For Russia it is: 52.21. Retail trade in fruits, vegetables and potatoes. For Ukraine: 47.21 Retail sale of fruits and vegetables in specialized stores.

- thirdly, obtain permission to trade from the SES and fire service;

— fourthly, arrange a buyer’s corner;

— fifthly, it is to have in hand all the necessary certificates of product quality.

Selection of retail space and equipment

The next step, if you decide to rent a kiosk or store, is to look for sites on or near the market. There is also an option to look for offers for renting premises for selling fruit in shopping arcades, you may also find a good place there.

It is advisable to look for a room size of 10 sq.m. and higher. In the case of a stall or kiosk, you won’t have much choice.

Equipment you will need:

organize a workplace for the seller;
shelves on which you will need to beautifully present fruit;
racks and display cases;
boxes for storing products;
scales, preferably electronic;
bags for selling goods.

Assortment and suppliers

When starting a business selling fruits and vegetables, it is very important to carefully work out the assortment. You must have all the popular items of goods in stock, and in addition to everything, you can carry rarer options, because perhaps some of the customers will come for them.

The second important factor is the freshness of the product and presentation. Carefully ensure that all goods are in marketable condition and do not allow any rotten fruits or vegetables in the boxes.

So, here is a basic list of assortment:

Vegetables

Tomatoes cucumbers
Potatoes, carrots, beets
Cabbage
Onion garlic
Pepper
Zucchini, eggplant
Mushrooms, radishes, pumpkin
Corn, peas, beans, beans

Fruits

Apples and pears
Citrus
Grape
Berries
Stone fruits
Melons
Exotic

Greenery

Salads
Dill
Parsley
Herbs

The assortment can be expanded with seasonal products; we have named only the main categories; each of them has a number of subcategories.

Suppliers can be found either in wholesale markets or work with sales agents directly, who will deliver the desired product directly to the store. Here you will need to focus on the cost of products and calculate the benefits.

How much money do you need to open?

In many ways, investments in this business depend on the format of trade and the volume of the product range, but before you think about where to start this business, you need to decide on the start-up capital, and then move on to finding suitable solutions for distributing the initial costs. Here's just some of what you'll need before opening a fruit and vegetable store from scratch.

Room rental – $200 – $250
Taxes - $150
Salesperson salary - $200
Initial purchase of goods – $2000 – $3000
Purchase of equipment – $1000 – $1500
Signboard, price tags, banners – $150
Transport costs - $50.

How much profit can you expect?

The choice of location for a kiosk or tent will determine the success of your fruit trading business. The more clients you have, the larger volumes of products you can sell, taking into account the fact that you will keep the quality of the product at its best.

The average markup on vegetables and fruits is 30% – 70%.

Based on these figures, you can roughly estimate the required sales volumes.

Conclusions. Opening a Fruits and Vegetables store is a very profitable niche, provided there is a good place for trading. If it is, then you are guaranteed year-round income from this outlet.

Do you work in this field? We look forward to your additions to this article.

Sale of vegetables and fruits- one of business ideas from scratch, although not new. But this is also its advantage, because there is no need to follow the unbeaten path. In addition, this is one of the few niches in the trading system that allows even a novice businessman to compete with large retail chains.

Advantages of a shop selling vegetables and fruits

Supermarkets purchase vegetables and fruits in large quantities, so the products may be unripe, which greatly affects their taste. A small store can afford to buy fresh fruits and vegetables every day, which means that such high-quality goods will sell out quickly. At the same time, the losses of small shops with proper organization of procurement and sales will be less than 15%, but not more than 20. But this is only one side - positive.

The problem may be the selection of premises for organizing a point sales of vegetables and fruits. You will need a retail space of at least 45 square meters. meters. It is necessary to provide 2-3 additional rooms where perishable goods can be sorted. It is imperative to make a good ventilation system.

It is better to place the pavilion in residential areas at some distance from large retail outlets and supermarkets.

For successful business development, it is important to provide for the possibility of selling related products, because in the summer the demand for fruit and vegetable products decreases. At this time, you can offer customers the purchase of freshly squeezed juice and drinks.

Another feature of a store that will sell vegetables and fruits can be sales.

To do this, you will need to find farmers and buy fruits and vegetables from them. True, you will have to acquire documents confirming the safety of agricultural products based on the content of harmful substances in them.

Opening a store

To open a store, you will need to register an individual entrepreneur, obtain permission from the SES, state trade inspection, state supervision and electrical supervision to conduct trade.

Since vegetables and fruits are “capricious” goods, it is advisable to draw up a competent agreement with suppliers, which will include a clause allowing the return of part of the unsold goods. It is better to conclude an agreement with wholesale stores for several years, and go to purchases yourself. In this case, the risk of purchasing illiquid products will be minimized.

One of the ways to reduce losses from food spoilage is to timely reduce the price of goods that are beginning to deteriorate.

It is better to reduce the price and sell fruits and vegetables even without a trade markup than to make losses.

Independent purchases will require constant availability of transport. This is an important point. If you don't own a car, you can rent one. You will have to go shopping often. To reduce costs, it is necessary to carefully study the demand for vegetables and fruits. Some of them are in very high demand, others are of interest to a narrow circle of buyers.

For example, exotic fruits are unlikely to be of interest to residents of residential areas.

If the store is located in a shopping center, then there is an opportunity to sell expensive exotic items. Fruit and vegetable pavilions operating for a long time can help in choosing the right assortment. If they manage to stay afloat, then they are doing everything right.

It is enough to observe the assortment of several fruit and vegetable shops or stalls to understand which assortment of goods is most in demand. Having analytical information, you can plan the required volume of purchases and calculate fuel consumption for the month.

Any business starts with. Such a plan will allow you to calculate the risks and payback period of the store according to sale of vegetables and fruits. It is necessary to correctly calculate the size of the required trade margin, taking into account payments for energy resources, payment of taxes, payment of wages to employees and the purchase of fuel for transport. The trade margin for fruits and vegetables starts from 30% and reaches 250-300. The payback period for such a store can vary from 6 to 18 months.

Shop equipment

The main equipment for a store is display cases, shelving and refrigerators or freezers for frozen products. This is another option for related products that will help reduce risks from seasonality of demand. To compete with other stores, you need a diverse assortment. A store selling fruits and vegetables must have at least 35 types of goods.

The influx of customers and, accordingly, such a store brings in the greatest income in December. During this period, there is an opportunity to earn more than 200 thousand rubles. In other months, the profit will be about 100 thousand rubles.

A very important point is the display of goods. It is worth using to display knowledge on the psychological impact of color on the mood and purchasing activity of consumers. The more attractive the design of the premises and display windows, the more potential buyers the store will attract. Therefore, you need to attach importance to such little things as accessories in the form of wicker baskets, vases or “bouquets” of fruit.

Sale of vegetables and fruits It’s not a complicated business, but it can’t be said to be simple either. If you manage to reach a profitable level and stay afloat, you can think about opening a chain of stores.

Good luck to you!

People will always eat. Many entrepreneurs who create businesses in the food industry understand this. Business in vegetables and fruits is another successful option for developing your own business.

Selecting a room

Buying or renting retail space depends on your financial capabilities. The best solution would be to open a point somewhere in a residential area of a big city, near a bus stop or metro station. If you want to organize a business in a certain area, it makes sense to set up a pavilion or open a grocery store. Of course, you will have to spend more money on communications and obtaining permits, but you can store much more goods in a warehouse.

The room where vegetables and fruits are stored must have a certain temperature: in summer - no more than 8 °C, in winter - not lower than 0 °C.

To organize a business in vegetables and fruits, a retail area of 20 m2 is sufficient. Some enterprising people trade directly from the yard of a private house. This option is suitable if the house has a good location.

To legalize a business, you need to submit a package of documents to the relevant regulatory authorities: tax, SES, fire inspection, etc. From the tax office you will receive permission to conduct trading activities (it is enough to register an individual entrepreneur), from other authorities you will receive permission to operate the premises.

In addition to refrigeration and heating equipment, you do not need to buy any special equipment. You will need shelving, tables and display cases.

Assortment and suppliers

First you need to purchase the most popular vegetables and fruits: potatoes, cabbage, carrots, cucumbers, tomatoes, apples, citrus fruits, etc. As sales volumes increase, the range can be diversified. As for suppliers, everyone chooses the most profitable option for themselves. Every big city has wholesale markets and vegetable depots, and you can also negotiate directly with producers.

To avoid getting burned during your first purchase, find out more information about different varieties of vegetables and fruits. At the beginning of autumn, many rural residents are ready to sell their harvest at a very favorable price; it is worth taking advantage of this opportunity.

Please note that about 10-15% of goods spoil. In the summer season without special equipment - even more.

Do not rush to immediately throw away spoiled goods. If it has retained a more or less tolerable appearance, it can be sold at a significant discount. It is worth taking this point into account when setting prices so as not to remain in the red.

Personnel search

A competent salesperson is half the success of any business. Your employee’s salary should be based on the principle: salary + percentage of sales. No one is immune from theft of goods, especially when it comes to opening a grocery store. This issue can be resolved by installing CCTV cameras.

Do not miss:

Markup on goods and payback

The markup on goods in the vegetable business can fluctuate significantly. If you have the opportunity to buy the bulk of the products in the fall and save them until winter and spring, the markup here sometimes reaches 200%. During the season, the markup is about 30-40%.

A fruit and vegetable business pays off quite quickly. If this is a store, then you can recoup the initial investment in 6-8 months, if it is a point on the market - in a couple of days. To save initial investments, you can do all the work yourself: trade, unload goods, negotiate with suppliers. However, sooner or later you will have to delegate responsibilities to other people, and be responsible for organizational issues yourself. After all, this is why we start our own business.

We hasten to please those who are already thinking about how to open a grocery store. In the warm season, the profit from such a business will be approximately 4-5 thousand dollars.

In winter, this amount can double. Moreover, even a small store can compete with a hypermarket in terms of assortment. Large supermarkets buy mainly products that can be stored for a long time, and therefore you can often see unripe vegetables and fruits on the shelves.

Small stores do not have such difficulties, since products can be purchased in small quantities. Where to start and what difficulties may arise? We'll figure out.

Start-up capital

Experts say that in a small town you will need to allocate a couple of thousand dollars to open such a store. For a metropolis, this amount will increase to 10 thousand dollars or more.

Those planning to open a grocery store can save some money by purchasing goods themselves and purchasing used equipment. If you take out a loan, then with a trade margin of 30-40%, the store will begin to pay for itself in about 1-1.5 years.

Business plan for a vegetable kiosk

To install a kiosk, you will need to obtain the appropriate permit from the municipality. In small towns this procedure does not cause any particular difficulties, but in a metropolis some difficulties may arise. Installation of kiosks in large cities is carried out through tenders. This procedure is carried out when two or more entrepreneurs apply for one place. In principle, you can bypass the tender if you submit an application from yourself and, for example, from your friend.

The businessman will also have to obtain permission from the local building and architecture department. In addition, you will need to obtain permission from the sanitary station and fire department.

In general, to start you will need about 200-350 thousand rubles:

it will cost 50-100 thousand rubles to buy a kiosk;
scales cost about 3 thousand rubles;
paperwork – 10 thousand rubles;
cash register – 7 thousand rubles;
refrigerated display case – 10 thousand rubles;
staff salary – 120 thousand rubles.

To reduce costs, rent a ready-made kiosk.

Vegetable tent

Alternatively, you can open not a kiosk, but a vegetable stall. How to open a vegetable tent? The most important thing you need is to find a place to place it. To do this, you should contact the property committee of your locality. There they will tell you where there is free land. It is quite possible that the proposed area will not be in the place where you planned to pitch your tent.

For the space received, you will be required to pay rent, the amount may vary depending on the region, distance from the center, transport interchanges, and so on. On average the cost of 1 sq. meter will be approximately 8 thousand rubles per month.

To install the light, you need to contact the energy supply, where they will install the required power and calculate the cost of the monthly fee. The entrepreneur and his employees must have health records.

Tents and stalls have a very big advantage - they are mobile. You can move to a new place at any time. The cost of renting retail space for kiosks and stalls will be several times lower than the same area for shops.

However, remember that small points of sale are very attractive to unscrupulous sellers. To avoid huge losses, such a business (preferably) should be family-owned. Many experts also recommend opening several tents at the same time. After all, if sales do not occur in one place, this may be compensated by excess profits in another.

Preparation of documents for opening a vegetable store

Before opening a grocery store, you will have to visit all the necessary authorities, which may take 1-2 months. First you will need to register as an individual entrepreneur or LLC. After this, you need to obtain permits from the following authorities:

Fire Department;

Sanitation station;

State Trade Inspectorate.

After you receive a conclusion from the sanitary and epidemiological inspection staff about the suitability of the commercial premises, you will need to pay about 4 thousand rubles. In addition, for the smooth functioning of the store you need good equipment. To conclude an agreement for this service, you will have to pay approximately 2 thousand rubles.

Purchase of commercial equipment

To organize sales, you will need the following products:

Scales (costs about $500);

Cash registers (cost at least 15 thousand dollars);

Refrigerators (you will have to pay about $400 for them).

In addition, you will need to purchase counters (at least 1 thousand dollars), display cases for vegetable stores, slides, refrigerated display cases (up to 2 thousand dollars), freezers (about 400 dollars). Roughly speaking, everything you need will cost about 4 thousand dollars.

Choosing a room

For those who have already thought about how to open a grocery store, in addition to filling out paperwork and purchasing equipment, they also need to find suitable premises. To obtain a permanent income, it is best to find premises for a store near public transport stops or in a residential area.

The first option can attract customers from nearby houses, and the second will provide a huge flow of buyers. Don't forget that the store should be well ventilated and free of damp smell. After all, unpleasant odors will scare away buyers.

The sales area must be no less than 40 square meters in size. meters, 10-20 additional sq. meters will also be required for a utility room and warehouse. The cost of renting a building, of course, depends on the location, and averages $10,000.

Goods supply

When you first start a vegetable business, you will have to work with a large number of suppliers. Before paying for the delivery of a consignment of goods, find out where the products were brought from, in what conditions they grew, and, if possible, personally take a sample. This way, over time, you will choose the most conscientious and responsible suppliers.

To open a vegetable store and purchase goods, you will need to spend at least 10 thousand rubles, and then you need to purchase products worth 2-2.5 thousand dollars per month. Of course, special attention must be paid to the quality of the goods, because only vigilance will eliminate losses and preserve your reputation.

Take note right away that at least 15% of vegetables and fruits will spoil. But there is a way out here too; slightly spoiled products can be sold at a 50-70% discount. The trade margin on vegetables and fruits can range from 30% to 250%.

Range

Marketers advise offering customers not only vegetables and fruits grown in mid-latitudes, but also exotic fruits. The greater their choice, the greater the profit will be.

To create the illusion of a rich selection of vegetables and fruits, place exotic goods on the top shelves. If you also plan to sell related products, then it is better to choose juices, frozen or canned fruits and vegetables, and dried fruits.

Service staff

Before opening a grocery store, you will need to find more or less qualified workers. Patience and politeness are the main strengths in this area. In total, you will need to hire loaders and sellers. Labor costs will be at least $800.

What is important to consider?

No matter how sad it may sound, when planning a business, you need to take into account the fact that another competitive store may appear near you at any moment. In this regard, you need to think about the likelihood that you will have to change focus.

In addition, it is also important to think about the organization of the store. This can be a traditional scheme - the seller gives the buyer the product he asked for, or you can work according to the minimarket system. It is the second option, which allows people to choose a product on their own and not have to wait, that is more acceptable.

Businessmen who are thinking about how to open a grocery store need to take care of one more important thing. A significant role is played by the pleasant aromas of vegetables and fruits (in addition, you can use flavoring agents), as well as the friendliness and politeness of the staff. It is also necessary to take care of good lighting. An excellent addition to all this can be soft, light music.

As you can imagine, starting a vegetable business is not that difficult. You now know where to start, what documents you need to prepare and what is important to remember. By following all the above recommendations, you will definitely achieve success.

The vegetable business, despite the crisis in the country, has been and remains a profitable way to make money. Fresh vegetables and fruits are in great demand among the population at any time of the year. It is especially profitable to trade produce from the garden in winter. The cost of fresh vegetables and fruits increases significantly in cold weather, and competition decreases, which is also a big plus for you as an entrepreneur.

In this article, we will discuss how to open a vegetable stall. Where to start and how to make a profit in a short time.

Start-up capital

First of all, you must find funds to start a vegetable business. Where can I get money? There are several options. Firstly, you can take out a loan from a bank, but you should think carefully about this. Secondly, you can borrow the required amount from acquaintances or friends; it is also quite possible to find companions and open a grocery store together. Thirdly, you can receive a certain amount of money from the state.

In order to receive money to develop your business, you must be registered with the employment service as unemployed, present salary certificates from previous jobs, and also provide the commission with a detailed business plan.

Business plan for a vegetable store

The profitability of an idea is the ratio of investments and timing of profit. You must determine the competition in this area of entrepreneurship and draw conclusions about the profitability of the project.

Business payback period. Everything will depend on the implementation of the idea. Perhaps you will start growing vegetables and fruits for sale yourself, and thus reduce the cost of purchasing goods. Or you will find profitable suppliers. In any case, the payback period will depend on the intensity of sales and the profitability of purchasing goods.

Paperwork

Opening a business requires the preparation of all documents and legal registration of its activities. First of all, you need to get permission from the municipality to set up a kiosk. In a small town this is easy to do, but in a big city some problems may arise. In large cities, installation of kiosks is carried out on the basis of a tender, take this nuance into account.

You must also obtain the appropriate permit from the local building and architectural authority.

In addition to permits, you will need to complete other documents. First, you need to decide on the material and legal form of the activity. You can register as an individual entrepreneur or a limited liability company. After this, it is necessary to obtain permits for activities from the sanitary and fire services.

Having completed the package of necessary documents, you can begin organizational issues.

Renting premises

In order to start selling vegetables and fruits, you need to rent a room for a future kiosk. The cost of monthly rent will depend on the location of the kiosk. It is advisable to choose places with high traffic volumes. As an option, you can rent a tent at the market or in the residential sector near high-rise buildings.

Stalls and tents have one important advantage - mobility. That is, you can move your point to another location at any time. With a store, it’s a little more complicated; you need to immediately assess the profitability of its location.

Purchase of commercial equipment

What do you need to open a stall? First of all, you need to equip your kiosk with everything necessary to sell vegetables.

Necessary equipment:

Scales for weighing products;
Cash machine;
Refrigerators for food storage;
Counters and display cases;

To save money, you can purchase used equipment. Finding it will not be difficult; look for advertisements in newspapers and on the Internet.

Assortment and supply of goods

Selling vegetables as a business is quite profitable, but requires wise implementation. Your task is to purchase goods at a low wholesale price and sell them at many times higher prices to consumers. But there are also some nuances here. As a rule, a cheap product is not of high quality, so you should set your priorities wisely. In order to adequately survive in the market, you must always sell fresh goods. Remember that reputation comes first, every client counts, because competition in this area of business is quite strong. Work only with trusted, regular suppliers. Do not purchase a lot of goods; it is better to agree on the supply of products several times a week, because vegetables are a perishable product that requires quick sale. Thus, you will always have fresh, undamaged goods, satisfied customers and good, stable profits.

Range

The main products at your kiosk will be fresh vegetables and fruits. In addition to seasonal products, you can also trade exotic fruits. You can also sell related products in the vegetable stall, for example, fresh herbs are in great demand among buyers: green onions, dill, parsley, lettuce.

Staff

To sell vegetables, you need to hire a staff of workers. For a small vegetable stall, it is enough to hire one seller and a loader. If possible, a cleaner is also required, but these functions can also be performed by a salesperson. At the initial stage, you can sell in your own vegetable shop, so you can save money and spend it on purchasing goods.

Don't forget to be polite. Sellers should be courteous to every buyer, not be rude or argue with them.

Selling vegetables and fruits as a business - the price of the issue

How much does it cost to open a vegetable stall? Let's calculate the costs together.